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Prada
An Italian luxury house founded in Milan in 1913 by Mario Prada, reshaped in the 1980s by his granddaughter Miuccia into a symbol of intellectual minimalism.
About Prada
Prada was founded in 1913 when Mario Prada and his brother Martino opened Fratelli Prada, a leather goods shop in Milan's Galleria Vittorio Emanuele II selling trunks, bags, and imported English luxury accessories. His granddaughter Miuccia Prada took creative control in 1978.
In 1979, Miuccia introduced backpacks and totes in tough black military-spec nylon once used to line steamer trunks, turning an industrial material into a status symbol and defining Prada's enduring language of intellectual, understated luxury.
